When it comes to building a successful e-commerce brand or online store, visual appeal plays a critical role in establishing trust and professionalism. A well-designed logo is a foundational element of your visual identity. It’s the first impression potential customers get of your brand and often the image they will remember. Fortunately, there are several high-quality logo makers that allow you to design stunning logos without hiring a graphic designer.
TLDR: Creating a strong brand identity starts with a well-designed logo. There are a variety of online tools specifically built to help e-commerce stores and digital brands create professional logos quickly and affordably. In this article, we’ll explore the top 8 logo makers that are beginner-friendly, powerful, and tailored for e-commerce needs. These tools range from AI-driven generators to customizable design suites.
1. Wix Logo Maker
Best for: Entrepreneurs using Wix for their website
More than just a website builder, Wix includes an intuitive Logo Maker that uses AI to help users create beautiful, unique logos. After answering a few brand-oriented questions, the tool shows you multiple logo options based on your preferences. You can then customize these designs by editing fonts, colors, icons, and even layouts.
- Price: Free to design; one-time fee to download high-res files
- Features: AI-driven generation, vector files, brand guidelines
- Easy integration: Logo can be directly used within a Wix site
If you already use Wix for your online store, this logo maker is an obvious choice thanks to seamless integration.
2. Shopify Hatchful
Best for: Shopify store owners wanting quick, branded logos
Hatchful by Shopify is a free logo maker tailored for entrepreneurs and e-commerce stores. It’s beginner-friendly and offers a wide range of industry templates, which are perfect for online retail, fashion, electronics, health products, and more.
- Price: Free
- Features: Industry-specific branding packages, social media asset exports
- Customization: Moderate; more template-based than design-focused
While it may not have the design flexibility of other tools, Hatchful’s speed and focus on e-commerce make it a solid pick.
3. Canva
Best for: Custom design with a drag-and-drop interface
Canva is a versatile graphic design platform that also features a powerful logo maker. With thousands of templates, icons, and fonts, it offers an unmatched level of creative freedom for non-designers.
- Price: Free with premium options
- Features: Drag-and-drop UI, access to a vast icon library, branding kit in Pro
- Export formats: PNG, JPG, PDF, and SVG (Pro)
If you want to tweak every little detail while maintaining a professional look, Canva is your best bet.
4. Looka
Best for: AI-based logo creation with full branding kits
Looka uses AI to rapidly generate logo options based on your inputs around style, color, and industry category. But it doesn’t stop at logos—it provides a full brand kit with font systems, color palettes, and ready-made social media assets.
- Price: Starts at $20 for basic logo files
- Features: Brand kits, business card generator, social templates
- AI intelligence: Considers design principles for balanced output
Great for e-commerce entrepreneurs launching new brands who want more than a logo.
5. Tailor Brands
Best for: Automated branding with a monthly subscription
Tailor Brands uses machine learning to create logos that are aesthetically refined and matched to your industry. Besides logos, it offers branding tools like branded websites, business cards, and social graphics.
- Price: Subscription-based, starting at $9.99/month
- Features: Logo creation, social media tools, business naming
- Output: Vector, PNG, and full branding assets
Tailor Brands stands out for businesses wanting branding support without having to manage multiple platforms.
6. DesignEvo
Best for: A huge icon and template library for niche businesses
DesignEvo features a deep catalog of over 10,000 templates and icons, making it ideal for specific or niche e-commerce segments. The customization options are satisfying, and the user interface is accessible.
- Price: Free for low-res, $24.99 for high-res and full package
- Features: Cloud saves, multiple download formats, offline editor
- Ideal for: Brands that need a very specific look or iconography
Perfect if you’re looking for flexibility within a low-cost tool.
7. Zyro Logo Maker
Best for: Simplicity and speed
Zyro by Hostinger offers a very simple logo-making tool. While it’s not heavy on features, it excels in user experience and allows for lightning-fast logo creation. You pick an icon, type your brand name, and tweak font and color.
- Price: Free
- Features: Extremely fast, intuitive UI
- Customization: Basic editing options good for quick logos
Ideal for those who need a logo fast and aren’t seeking overly customized results.
8. LogoMakr
Best for: Crafting logos from scratch using shapes and texts
LogoMakr is a DIY-style tool where users assemble logos using icons, text, and shapes rather than relying on templates. While it takes more creativity, it gives you granular control for unique branding.
- Price: Free for low-res, $19 for high-res
- Features: Resizable icons, layered editing, grid alignment
- Learning curve: Slightly higher but worth the creative flexibility
This is a great option for e-commerce entrepreneurs with a clear vision for their brand identity.
Final Thoughts
Choosing the right logo maker depends on your business needs, design experience, and budget. If you’re looking for speed and automation, tools like Hatchful and Looka are ideal. For more creative flexibility, Canva and LogoMakr offer extensive customization options. And if you want a blend of branding tools along with your logo, Tailor Brands or Wix Logo Maker are excellent choices.
Regardless of the platform you choose, remember that your logo is more than just a design—it’s the face of your e-commerce brand. Investing time in crafting a high-quality logo pays off in terms of brand recognition, professionalism, and customer trust.
With these tools at your disposal, crafting a memorable and effective logo for your online store has never been easier.